Explore education beyond borders with Bachelors in Marketing and Business

Bachelor in Marketing and Business at IDRAC is a three-year program focussed on preparing students for managerial roles in Marketing and Business. The program with its intensive and updated syllabus equips students with the knowledge and skillsets required for further academic and professional endeavours.

 

It is a 180 ECTS program of which the first 60 ECTS program will be covered at the India Campus. This Bachelor’s program is taught 100% in English. Students joining IDRAC India Campus will attend the second and third-year programs at Bordeaux, France campus. The program provides students with a unique combination of theoretical and practical skills. IDRAC also offers a 6-month internship to the students enabling them to learn, develop and implement professional skills.

Program Overview

Course Structure

3 Year Fulltime 180 ECTS August 2020 Intake
– 1st year – 60 ECTS at IDRAC India Campus
– 2nd year – 60 ECTS at IDRAC Bordeaux, France Campus
– 3rd year – 60 ECTS at IDRAC Bordeaux, France Campus

12th/HSC from Recognized board of education

  • State Board
  • CBSE
  • ICSE &
  • IB

Tuition Fees: 27,500 Euros*

Fall Intake

IDRAC Bachelors in Marketing and Business program has been awarded the “VISA ACCREDITATION” which is the highest level of academic recognition in France. DRAC is ranked #9th in France for this program.

Few Topics from the syllabus

  • Retailing and merchandising
  • Sales techniques
  • Sales efficiency tools
  • Marketing: processes and environment
  • Geopolitics: risk and opportunities
  • Negotiation techniques
  • Sales metrics
  • Dynamic interaction
  • Cross-cultural management
  • Intensive French

I’m interested in this program

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Career Opportunities

Career opportunities in International Business Management

International Business Development

Territory or Region Management

International Sales, Distribution & Retailing

Global sourcing

Strategic Business Development in consulting
agencies and International business unit
Management

International Business Development Manager,
export manager, Import Manager & International
Sales Manager.

Why IDRAC Business School

In the POST BAC level, IDRAC was ranked 7th in the year 2014 and consistently has been among the top ranks since then.

95 Partner Universities in 40 countries. 10000+ Tie-ups with companies.

Programs taught in ENGLISH. 95% satisfied employers.

European Accreditation DEGREES

10 campuses in France and 4 international campuses including 1 at Pune, India.

Industry internships of 6 months are an integral part of the program.

France Facts:

3rd

STUDY ABROAD DESTINATION WORLDWIDE

2 Years

Post Study Job Search Visa For Part TIme Jobs & Paid Internships

2,78,000

INTERNATIONAL STUDENTS CHOOSE FOR HIGHER EDUCATION EACH YEAR

Frequently Asked Questions

ABOUT THE PROGRAM

Who is this program for?

­­The Postgraduate Wine Industry Management Program is a 1.5 years program which allows students to acquire advanced knowledge and skills in Wine Marketing, Wine as a Luxury product, Food pairing, Wine Tasting, International Business etc.

At IDRAC India Campus (4-6 months)

­­The Postgraduate Wine Industry Management Program is a 1.5 years program which allows students to acquire advanced knowledge and skills in Wine
Marketing, Wine as a Luxury product, Food pairing, Wine Tasting, International Business etc.

At IDRAC France Campus (12 months)

­­The Postgraduate Wine Industry Management Program is a 1.5 years program which allows students to acquire advanced knowledge and skills in Wine
Marketing, Wine as a Luxury product, Food pairing, Wine Tasting, International Business etc.

ADMISSION PROCESS AND ELIGIBILITY

CAREER ASSISTANCE

REFUND POLICY/FINANCIALS

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